Beauty Trends

A skincare product that combines the protective benefits of sunscreen with the antioxidant properties of Vitamin C. This combination helps prevent skin cancer, painful burns, fine lines and wrinkles, sun spots, and collagen depletion, enhancing overall skin protection. Vitamin C sunscreen is particularly beneficial for individuals seeking comprehensive skin protection from UV damage while also addressing signs of aging and skin discoloration.

Skincare brand that formulates its products with high-quality botanical, earth, and marine-based ingredients. Naturium combines these natural elements with innovative alternatives and advanced science to create effective skincare solutions, ensuring their formulas are safe for the skin. The brand primarily targets individuals seeking high-quality, science-backed skincare products that prioritize safety and efficacy.

This skincare product is a moisturizing essence with a creamy texture that is easy to spread and provides softness to the skin. It is designed to enhance positive emotions by offering a soothing and hydrating experience, differentiating itself with its unique texture and emotional benefits. The target demographic includes individuals seeking a gentle and effective moisturizing solution that also contributes to a sense of well-being.

This skincare tool utilizes high-frequency electrical currents to address skin concerns such as acne and wrinkles. It enhances blood circulation and stimulates collagen production, offering a non-invasive method to improve skin texture and appearance. The high frequency wand is primarily used by individuals seeking to enhance their skincare routine with advanced technology for clearer and more youthful skin.

Body glaze is a skincare product formulated to provide the skin with a radiant, glossy finish. It often contains hydrating ingredients and light-reflecting particles to enhance the skin's natural glow and smoothness. Body glaze is popular among individuals seeking to achieve a luminous and polished appearance, particularly for special occasions or when showcasing bare skin.

Brand specializing in natural, DEET-free mosquito repellent products. Cliganic offers items such as mosquito repellent bracelets and stickers infused with essential oils, providing a safe and effective alternative to traditional chemical repellents. These products are suitable for both kids and adults, appealing to those seeking natural and convenient mosquito protection.

Facial patches designed to reduce wrinkles and fine lines, providing a non-invasive alternative to cosmetic procedures. These patches work by holding the skin taut, smoothing out wrinkles, and are commonly used on the forehead, between the eyes, and around the mouth. Frownies are primarily targeted at individuals seeking a natural method to diminish the appearance of facial wrinkles without resorting to surgical interventions.

Deep conditioning treatments designed to restore moisture, strength, and vitality to damaged or dry hair. Hair repair masks often contain ingredients like proteins, oils, and vitamins that help repair and nourish the hair shaft. They are typically used once a week or as needed, depending on the level of hair damage, and are popular among individuals with damaged, dry, or chemically treated hair seeking to improve hair health.

A device used to stimulate the lymphatic system, which plays a vital role in the body's immune function. These machines often employ methods such as air pressure, vibration, or massage to enhance lymphatic flow, reduce swelling, and improve circulation. They are primarily utilized in therapeutic settings and are beneficial for individuals seeking to alleviate lymphatic congestion or improve overall circulation.

Makeup product with a fluid consistency used to add a natural flush of color to the cheeks. It offers a seamless, dewy finish and can be applied with fingers, a sponge, or a brush, providing blendable and long-lasting results. Liquid blushes are ideal for individuals seeking a natural, radiant look with customizable intensity.

Clean beauty brand that creates salon-grade, cruelty-free hair care and body products. Odele's products are designed to be safe, effective, and suitable for sharing among all family members, differentiating itself with its commitment to clean, inclusive beauty. The brand primarily targets health-conscious consumers seeking high-quality, ethical, and accessible personal care products.

Skincare product known for its ability to lighten and reduce UV-induced pigmentation and free radicals without increasing sun sensitivity. It helps fade discoloration caused by inflammation and environmental stressors, evens out skin tone, and addresses glycation, which is sugar-induced skin sallowness and loss of elasticity. This makes it a popular choice for those looking to improve their skin tone and reduce hyperpigmentation.

Topical medication used primarily to treat mildly to moderately inflamed acne and mild to moderate rosacea. It works by killing the bacteria that cause acne and by keeping the skin pores clean, and for rosacea, it helps to clear the bumps, lesions, and swelling. This medication is available only with a doctor's prescription and is targeted at individuals suffering from acne or rosacea.

Skincare products that contain peptides, which are short chains of amino acids. These moisturizers offer several benefits, including improved skin barrier function, reduced wrinkles, increased skin elasticity, eased inflammation, and potential help in clearing breakouts. Peptide moisturizers are particularly beneficial for individuals looking to maintain youthful and healthy skin.

Hair care brand known for its innovative products that address common hair problems such as frizz, dullness, and damage. The brand differentiates itself with popular products like the Money Mist Luxe Leave-in Conditioning Treatment and Dream Coat Supernatural Spray Anti-Frizz Treatment, which aim to provide glossy, smooth, and frizz-free hair. Color Wow primarily targets individuals seeking effective solutions for maintaining healthy and manageable hair.

A hair care product formulated to stimulate hair growth and reduce hair loss. Hair growth serums typically contain active ingredients such as Minoxidil, Finasteride, or natural DHT blockers, which work to promote thicker, healthier hair by nourishing the scalp and hair follicles. These products are primarily targeted at individuals experiencing thinning hair or hair loss, seeking to improve hair density and overall hair health.

Hair coloring technique that incorporates foil highlights and lowlights to blend gray hair with natural hair color. This method provides a more natural-looking result without a hard line of regrowth and can extend the time needed between salon visits. The technique is highly customizable, with variations in weight and placement to suit individual preferences, making it ideal for those looking to maintain a natural appearance while managing gray hair.

A skincare product formulated with salicylic acid, a beta hydroxy acid (BHA) known for its exfoliating and acne-treating properties. This serum helps to unclog pores, reduce inflammation, and control excess oil production, making it effective for improving skin texture and clarity. It is primarily targeted at individuals with acne-prone or oily skin seeking to manage breakouts and achieve a smoother complexion.

A ceramic air styler is a hair styling tool designed to dry and style hair simultaneously, utilizing ceramic technology to distribute heat evenly. The ceramic component helps reduce frizz and heat damage while adding shine, making it an effective tool for creating smooth, voluminous styles. This product is primarily aimed at individuals looking for a versatile, all-in-one styling tool that offers gentle and efficient styling for various hair types.

This process involves the movement of lymph fluid through the lymphatic system, aiding in the removal of toxins and waste from the body. Lymphatic drainage can also refer to a specialized massage technique designed to enhance this natural process, thereby reducing swelling and improving circulation. It is particularly beneficial for individuals experiencing lymphedema, post-surgical swelling, or those seeking to improve their overall lymphatic health.

Skincare product formulated with vanilla extract or vanillin, known for its antioxidant properties. It is designed to moisturize the skin, leaving it soft and hydrated while providing a pleasant and long-lasting vanilla fragrance. Vanilla lotion is popular among individuals seeking both effective skin hydration and a delightful scent.

Korean beauty brand focused on delivering a positive skincare experience through a variety of products. Known for its effective formulations, Jumiso offers serums, masks, and creams that often feature key ingredients like hyaluronic acid, vitamin C, and botanical extracts, setting it apart from competitors. The brand primarily targets individuals seeking user-friendly skincare solutions to enhance skin health and appearance.

Premium beauty brand founded by celebrity stylist Jen Atkin, offering a range of haircare, body care, and fragrance products. Known for its high-quality ingredients and stylish packaging, the brand aims to give users the confidence to win life their way, setting it apart from competitors. Ouai primarily targets individuals seeking effective and luxurious beauty products.

Eyelash enhancement product that contains natural vitamins, extracts, and peptides. Uklash is designed to nourish and improve the appearance of eyelashes, making them look longer, fuller, and more voluminous within 8-12 weeks of daily application. This product is primarily targeted at individuals seeking to enhance the natural look of their eyelashes without resorting to extensions or other artificial methods.

Urea lotion is a dermatological skincare product that contains urea, a compound known for its powerful hydrating and keratolytic (exfoliating) properties. It helps to moisturize dry skin, soften rough patches, and treat conditions such as eczema, psoriasis, and keratosis pilaris by breaking down hardened protein in the skin. Urea lotion is primarily used by individuals with severely dry, rough, or scaly skin who require intensive moisturization and exfoliation.

Hair care product that incorporates hyaluronic acid to retain moisture and improve hair health. This conditioner helps lock in moisture in the hair follicles, reduce frizz, and potentially add volume, while also moisturizing dry, flaky areas on the scalp. It is particularly beneficial for individuals with dry or damaged hair and those experiencing scalp dryness.

Styling tools used primarily for blow-drying and adding volume to hair. They often feature ceramic and ionic technology to reduce frizz and add shine, and they come in various sizes with ergonomic handles for comfortable use. Round brushes are ideal for individuals looking to achieve smooth, voluminous hairstyles, particularly those with medium to long hair.

Glutathione serum is a topical skincare product formulated with glutathione, an antioxidant that helps protect the skin from environmental damage and reduce the appearance of dark spots and uneven tone. It is often used to promote skin brightening, enhance radiance, and support the skin's natural detoxification processes. This serum is mainly targeted at individuals looking for brightening treatments, anti-aging benefits, and improved skin clarity, especially those with concerns about pigmentation or dull skin.

Ashwagandha face mask is a skincare treatment that utilizes the adaptogenic and antioxidant properties of ashwagandha to reduce stress-related skin concerns. It helps calm inflammation, improve texture, and restore skin balance, particularly beneficial for stressed or sensitive skin types. This mask is targeted at individuals seeking relaxation-focused skincare with holistic, botanical ingredients.

Online store offering all-natural, plastic-free shampoo and conditioner bars inspired by the ancient haircare rituals of the Red Yao Tribe. Viori differentiates itself by focusing on sustainable, eco-friendly products that are free from harmful chemicals and packaged without plastic, appealing to environmentally conscious consumers. The primary target demographic includes individuals seeking natural haircare solutions and those committed to reducing their environmental footprint.